Optimize checkout. It’s possible with Pay.

With Amazon Pay, you can offer a payment solution that hundreds of millions of Amazon customers know and trust. Plus, with our built-in support and plug-ins for the leading shopping platforms, like Shopify and Magento, make integration fast and easy.

  • Partner with a proven winner of customer trust1: 91% of Amazon Pay customers say they would use Amazon Pay again.

  • Simplify checkout: Use of customers’ Amazon account information minimizes clicks.

  • Enjoy continuous optimization: Learnings from Amazon.com inform ongoing performance enhancements.

  • Rest easy with advanced fraud prevention: An active base of online shoppers helps reduce decline handling and fraud risk.

  • Enhance the customer experience with Alexa: Delivery Notifications via Alexa-enabled devices help reduce customer concerns over order status and improve customer satisfaction.

  • Integrate with ease: Choose from built-in support and plug-ins for popular shopping platforms or APIs for custom environments.

Merchants start here

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Key features for businesses

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Dedicated Account &
Technical Support

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Fast and Easy
Integration

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The Latest Checkout
Technology

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Recurring Payments
For Loyalty and
Convenience

Just some of our leading ecommerce Certified Partners

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Bigcommerce logo

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Testimonials

Rothy's

"Mobile is generally a preferred channel for our customers and we are constantly looking to improve our customer experience. Amazon Pay speaks well to mobile users because it reduces the number of form fields but at the same time also has the trust of Amazon behind it."

– Kate MacCabe, Director, Product Management, Rothy’s

"The increase we're seeing in sales conversions from Amazon Pay versus other payment methods is wild, but it's really not crazy when you think about all the information that is pre-filled with Amazon Pay, and everything is ready to go for the customer."

Houtan Fanisalek
Chief Technical Officer, Felix Gray

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Event Location

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Event Description

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Event Speakers

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Event Schedule

9:00am - 10:00am

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9:00am - 10:00am

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9:00am - 10:00am

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Register now

Get started in three easy steps.

Step 2: Computer Image

Step 1: Set up your Amazon Pay account

Register your Amazon Pay account.

Once you've registered, you'll need to login to Seller Central to complete your account setup.

Step 2: Person on computer

Step 2: Enable Amazon Pay

Enable Amazon Pay on your site and test by using Sandbox Mode to make purchases without actually processing a payment.

Step 3: Chart with accelerating line

Step 3: Go live

Let hundreds of millions of Amazon customers buy on your website.

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HAVE QUESTIONS?

About the ROI calculator

Sales lift measures your projected increase in sales after adding the Amazon Pay button to your website. (Online sales x percentage lift). You'll notice this simulator includes sales lift but doesn't include simulations for reducing bad debt, increasing average order value, or processing fees for refunds. For a deeper assessment of your potential ROI, an Amazon Pay team member is ready to help. Get started today.
This tool focuses on the two processing fees that typically occur during a domestic payment transaction – a fixed authorization fee and a variable processing fee. You estimate sales lift minus these two fees equals your net gain. Amazon Pay clearly lays out the fee schedule so, there are never any surprises about what you are paying for and its value.
The estimates provided by this tool are not a guarantee, representation, or warranty of any result, including without limitation, your conversion rates, cost of payments, or expected profitability. For a deeper assessment of your potential ROI, register your business.
The ROI calculator estimates sales lift only and net gain only. You can learn more about our policies . For a deeper assessment of your potential ROI, an Amazon Pay team member is ready to help. Get started today.

1For two years in a row, The Values Institute ranked Amazon as the top most trusted brand in retail in 2018. Also, in brand rankings fromBrandZ by Kantar MillwardBrown and BestGlobal Brand 2018 by Interbrand, Amazon follows two other brands as the world’s third mostvaluable brand

Get started with Pay

Merchants start here

Select your ecommerce platform