Powering the digital shift: Consumer trust 

A conversation with PYMNTS.com

From local merchant, to the tech companies of Silicon Valley, companies are working fervently to revive and reinvent the economy. Amazon Pay participated in PYMNTS.com three-part event series to discuss new digital priorities, nurturing trust in virtual relationships, and the delicate balance of technology and tenderness that keeps humanity first in ever more digital lives.  



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Part 1: Meet the Digital-First Consumer

Shopping habits changed fast with COVID-19 and the rapid introduction of stay-at-home orders and social distancing. PYMNTS.com CEO Karen Webster and Amazon Pay's Patrick Gauthier evaluate new digital shopping patterns, with a focus on where consumers are shopping, what they're buying, and how they're paying. 

Part 2: Commerce is a Conversation

Digital experience means far more than a dazzling app. As basic human compassion became a "product" of many customer service departments during the pandemic, companies are now learning valuable lessons in listening. Commerce has always been a conversation, after all, and digital hasn't changed that. PYMNTS.com CEO Karen Webster and Amazon Pay's Kelly Wenzel probe key decision drivers - like integrity - that help digital-first consumers form trust, preference and loyalty with online merchants.

Part 3: Voice as the Ultimate Touchless Commerce Experience

Distinct new consumer personas arising from global pandemic all have something in common: they want to avoid touching surfaces whenever possible, including POS terminals. PYMNTS.com CEO Karen Webster and Amazon Pay's Kris Zanuldin dissect digital transformation from the perspective of the newly-minted digital-first consumer, and offering useful insights into embracing the voice-powered touchless future of commerce and payments. 

SPEAKERS

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LOCATION

Address

Seattle Center Exhibition Hall, 301
Mercer St, Seattle, WA 98109
United States

Just some of our leading ecommerce Certified Partners

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LOREM IPSUM

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Rothys

Mobile is generally a preferred channel for our customers and we are constantly looking to improve our customer experience. Amazon Pay speaks well to mobile users because it reduces the number of form fields but at the same time also has the trust of Amazon behind it. Amazon is a company where consumers’ payment information has been stored for a long time. They trust where it is and they see no risk.

– Kate MacCabe, Director, Product Management, Rothy’s

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1For two years in a row, The Values Institute ranked Amazon as the topmost trusted brand in retail in 2018. Also, in brand rankings from brands by Kantar MillwardBrown and BestGlobal Brand 2018 by Interbrand, Amazon follows two other brands as the world’s third most valuable brand